Creating A Brand Identity is a complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this creative process.
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Creating a Brand Identity: A Guide for Designers - Catharine Slade-Brooking
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Creating a Brand Identity: A Guide for Designers - Catharine Slade-Brooking
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Creating a Brand Identity - Catharine Slade-Brooking
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Popis
Creating A Brand Identity is a complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this creative process.
Parametry
| Výrobce | Laurence King Publishing |
| Rok vydání | 2016 |
| Žánr | odborné a naučné |
| Nakladatelství | Laurence King Publishing |
| Počet stran | 160 |
| Jazyk | anglické |
| Autor | Catharine Slade-Brooking |
| Vazba | měkká vazba |
