The practices of revenue management and pricing analytics have transformed the transportation and hospitality industries, and are increasingly important in industries as diverse as retail, telecommunications, banking, health care and manufacturing. Segmentation, Revenue Management and Pricing Analytics guides students and professionals on how to identify and exploit revenue management and pricing opportunities in different business contexts. Bodea and Ferguson introduce concepts and quantitative... Celý popis
Koupit za 2 128 Kč- Od nejoblíbenějších
- Od nejlevnějších
- Od nejdražších
Popis
The practices of revenue management and pricing analytics have transformed the transportation and hospitality industries, and are increasingly important in industries as diverse as retail, telecommunications, banking, health care and manufacturing. Segmentation, Revenue Management and Pricing Analytics guides students and professionals on how to identify and exploit revenue management and pricing opportunities in different business contexts. Bodea and Ferguson introduce concepts and quantitative methods for improving profit through capacity allocation and pricing.
Whereas most market
Whereas most market
Parametry
| Výrobce | Taylor & Francis Ltd |
| Rok vydání | 2014 |
| Nakladatelství | Taylor & Francis Books |
| Počet stran | 266 |
| Jazyk | anglické |
| Autor | Tudor Bodea |
